Salesforce Events
Dreamforce, TDX, World Tour, Dreamin' and Tech Talk recaps — keynotes, announcements, and session write-ups.
Dreamforce 2026: the interface is leaving the screen
Salesforce spent last year defending itself against the idea that AI would hollow out SaaS. This year it started shipping features built for a world where the traditional application screen is optional.
Dreamforce 2026 Dev Keynote: As a Future Salesforce Developer, I…
AI does not make Salesforce developers obsolete. It moves their work up a level: define outcomes, write specs, review with expertise and orchestrate teams of agents. After years of unclear messaging and tool chaos, Salesforce showed what the future might look like.
TDX 2026: The 5 Salesforce Announcements That Change the Rules
TrailblazerDX 2026 was not an incremental update — it was a platform identity shift toward agentic architecture. Here are the five announcements that change how partners and customers should plan.
Aquiva on the Road '25: From Agentforce to Trust, What’s Emerging Across the Ecosystem
A reflection on the themes resonating across the Salesforce ecosystem—from Agentforce and trust to security, industry context, and delivery discipline—based on conversations and sessions throughout the year.
Dreamforce 2025: Keynotes, Innovations & Salesforce Updates
Explore Dreamforce 2025 announcements, AI innovations, and key updates shaping Salesforce’s product strategy, platform capabilities, and enterprise technology trends
Unlocking Salesforce Data Cloud: A Practical Developer Guide
Thank you to everyone who joined my Dreamforce session. This post recaps that session and our practical journey into Salesforce Data Cloud. It covers the core concepts, the full demo flow, and the exact code you can use to get started. My goal was to make Data Cloud clear for developers and show how fragmented...
Digital Labour Meets Its London Moment
London rarely hosts two Salesforce showcases in the same week, yet we recently saw the Agentforce World Tour and TrailblazerDX at ExCel in London. The message from the main stage was unequivocal. “This is the digital labour revolution,” declared Zahra Bahrololoumi, Salesforce’s UK & Ireland CEO, as she talked about Agentforce, the “agentic layer” designed to let enterprises “extend...
DevOps Dreamin' Recap
The DevOps Dreamin’ event was a success, and we’re thrilled to provide you with access to our speakers’ slide decks. Whether you wish to revisit a specific session or catch up on ones you might have missed, we believe you’ll find these resources valuable. ‘Puts DevOps Into Action’ by Anna Wałach-Dudzic Previous slide Next slide...
AppExchange Tech Talk Recap: Why every ISV should know Salesforce Code Analyser and the new Graph Engine
In this article, we’ll explore what’s new and improved in Salesforce Code Analyzer, explain the different approaches to code scanning developers can take, and give you an overview of the new Salesforce Graph Engine.
