Data Cloud
Everything we have published on data cloud.
Salesforce Data Cloud (Data 360): Questions to Ask Before You Implement
What to ask before implementing Salesforce Data Cloud (Data 360): what it is, what it isn't (not an MDM or DMP), and the architecture decisions that matter.
Unlocking Salesforce Data Cloud: A Practical Developer Guide
Thank you to everyone who joined my Dreamforce session. This post recaps that session and our practical journey into Salesforce Data Cloud. It covers the core concepts, the full demo flow, and the exact code you can use to get started. My goal was to make Data Cloud clear for developers and show how fragmented...
Turning Hospitality Data into Memorable Moments with Agentforce
This post is based on our webinar: Turning Hospitality Data into Memorable Moments with Agentforce. If you’d like to check it out, you can watch it here! In March, I checked into a hotel in San Francisco that I’ve used many times before. Same place, same brand, same loyalty number. But no one seemed to...
The Big Question for ISVs: “Build, Buy or Both” Engineering Expertise for Salesforce Data Cloud?
Salesforce Data Cloud is a robust platform designed to unify, analyze, and activate customer data. Having been launched in 2020, it is a fairly new platform. It is Salesforce’s fastest-growing product, which ended the year with a staggering $400M in ARR, registering a 90% Y/Y growth. It is perfect for ISVs (Independent Software Vendor) as...
